Ever wondered why businesses use calendar events like Valentine’s Day to market their products and services? A loveheart-themed email or social media campaign may not seem like an obvious move if you supply business products, but perhaps it should be. Read more »
Welcome to the VOW to Guide!
Welcome to the VOW To Guide, where business product resellers can find a mix of insight, advice and information to help them increase sales, support customers and grow their businesses.
Around four in five people are mobile phone owners. It’s therefore no surprise that smart phones have integrated their way into our lives, be it at home, work or while we are out and about. Read more »
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It is known that work breaks can play a big role in boosting morale and productivity. Rather than the morning coffee or cuppa causing a drain on working time, there is evidence to show that businesses can generate better results and become more profitable when their workers take regular, high quality breaks, particularly together. Read more »
From encouraging budding learners to the immediacy of picking up and using a pen at work, there are multiple factors keeping the writing instruments market strong. Read more »
Colder temperatures, shorter days and a journey home in the dark see many workers go between home, car and workplace without seeing much daylight in the winter months.
Being cooped up indoors makes our vitamin D levels drop at this time of year and also makes us much more susceptible to coughs and colds. Read more »
Combating technology fraud could be one of the most important resolutions for businesses in 2017.
The past 12 months have shown online crime on the rise, with research revealing that a quarter of all small businesses have suffered from problems such as credit card fraud, delivery address fraud or identity theft. Read more »
Tinsel, bells, reindeers and of course Santa. We’re now well into the festive season and resellers can look at the leading Christmas bestsellers to promote and sell to their customers. Read more »
With the longest day of the year a distant memory from the summer gone by, the number of hours of natural light coming into our workspaces and homes is rapidly reducing with the onset of winter around the corner.
The truth about handwashing is that it is probably the single best and simplest way to stop the spread of illness at work. As well as playing its part in reducing absenteeism, handwashing has a vital role in the growing trend of presenteeism. Research shows that it’s not only sick days that cost UK workplaces, but also an increased number of people being at work when they’re ill enough to be at home. Read more »
Workplace kitchens are no longer places to just make a brew or store sandwiches. The growth in flexible working, bring your own device (BYOD) and collaborative working means company break rooms are becoming much more than ‘worktop, fridge and kettle’.
If businesses handle bank notes then it is now time critical to ensure all tills and other machines are ready for a major change.
There’s a saying ‘it’s a sure sign of summer if the chair gets up when you do’. While this may not be relevant to modern workplaces with state of the art fabric and mesh-back office chairs, the comfort of workers in hot weather is still very relevant.
As the business supplies world knows, the catalogue is more than an ordering tool.