Interacting with customers on the platforms of their choice is the crux of multi channel marketing. Read more »
Welcome to the VOW to Guide!
Welcome to the VOW To Guide, where business product resellers can find a mix of insight, advice and information to help them increase sales, support customers and grow their businesses.
The world is changing fast and nowhere more so than the business products sector. Being a success requires a host of strategies up every reseller’s sleeve. Read more »
Sign up for our monthly email newsletter for the latest tips, views and ideas on the business products and services market, including:
- Business development
- Office products
- Facilities supplies
When you consider how many people share office equipment such as chairs, desks and printers, let alone take calls on each other’s phones, it’s probably no surprise the workplace is a breeding ground for germs. Read more »
Think the idea of having your identity stolen is a bit far-fetched? Believe it or not, ID fraud is a major, on-going issue, with the UK’s fraud prevention service, CIFAS, recording over 100,000 victims of identity crime every year since 2009. Read more »
Are open plan offices an ideal forum for collaboration or an unwanted source of noise and disruption?
Read more »
Some may say an untidy office is the sign of a creative mind, but if your workplace unruliness goes beyond a piled up inbox, virtual or physical, you might want to think again. Read more »
Keeping your business top of mind for customers might seem a big ask when everyone’s heads are full of festivities. However there are several things you can do to make sure you’re not forgotten in the run up to Christmas. Read more »
So you’ve identified a list of potential customers who you know will be ready to buy at some point, if not straight away. They’re happy to talk and you know there is an opportunity there. Here are three actions that make all the difference in ensuring that when the customer does pick up the phone, it’s you that they call: Read more »
As winter approaches and the days get shorter, particularly after the clocks go back on 26th October, millions more of us find ourselves travelling and working in the dark. Read more »
When it comes to data and document theft, the costs alone should make businesses sit up and take notice. Read more »